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Eye Tracking

I had a conversation earlier this week with Mindy Herman, and I mentioned that one of our clients had done eyetracking on some visual designs for their site, and she was fascinated by the technology....

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Scientific Web Design: 23 Actionable Lessions from Eye-Tracking Studies

Recently Ron pointed my attention to Scientific Web Design: 23 Actionable Lessons From Eye-Tracking Studies. Interestingly, someone from virtual hosting emailed us about the study as well. I found 6,...

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User-Friendly Friday: Improving CiviCRM Usability

Yesterday I met CiviCRM co-founder Dave Greenberg to discuss potential usability improvements to CiviCRM, an open source constituent relationship management system. Dave is heading to Australia for the...

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Persuasion Architecture, Part 2

"I have with me two gods, Persuasion and Compulsion."Themistocles (527 BC - 460 BC)read more

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NetSquared Conference: Usability Challenges in Action

Usability Principle #1: You can't join the party if you can't find the front door. Monday night, after using the three-day weekend to re-landscape my front yard and launch my new un-business, I faced...

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Information and Presentation Design: Gleanings From a Course With Edward Tufte

I recently had the opportunity to take Edward Tufte's one day course, Presenting Data and Information. Tufte is the master of the subject, and everything I've heard about his course was positive, I can...

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